#writingbiz: Mailing Lists – Don’t Overdo It

Mailing lists are extremely important for authors be they traditional or self published. Being able to directly contact a reader allows for affordable and effective marketing, which is essential for small business owners like self published authors.

As wonderful as a mailing list can be, it can also become a problem for not just the sender (in this case, the author) but also, the recipient.

And that’s the point of this here post.

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